Ad campaign

Davis · 08-25-2009, 08:47 AM

A friend sent this to me this morning.

The following images are early ad copy of a soon to be launched Chevrolet media campaign. With G.M.’s current situation, the Chevrolet brand is in need of a major boost. To do this they have resurrected images from a golden age of American automobile history. Style superseded function, power and performance made sales, the SUV or Mini-van had yet to enter the market place and gas was cheap!

People bought cars because they produced a passionate response, not because of what they read in “Consumers Report”. These cars were the stuff of boyhood dreams.

This campaign really works for me; maybe it’s my age. Many of you who’s first memory of an automobile was riding in the back of mom’s mini-van may not appreciate or understand. Too bad; the future of Chevrolet may depend on it!

Ammo7 · 08-25-2009, 08:49 AM

Quote:

Originally Posted by Davis

A friend sent this to me this morning.

The following images are early ad copy of a soon to be launched Chevrolet media campaign. With G.M.’s current situation, the Chevrolet brand is in need of a major boost. To do this they have resurrected images from a golden age of American automobile history. Style superseded function, power and performance made sales, the SUV or Mini-van had yet to enter the market place and gas was cheap!

People bought cars because they produced a passionate response, not because of what they read in “Consumers Report”. These cars were the stuff of boyhood dreams.

This campaign really works for me; maybe it’s my age. Many of you who’s first memory of an automobile was riding in the back of mom’s mini-van may not appreciate or understand. Too bad; the future of Chevrolet may depend on it!

all i see are red X's no picks

dan@swift · 08-25-2009, 09:12 AM

I love and agree with everyone of those!! My Favorite "Remember when your cupholder sat next to you and wore a poodle skirt?" Get that one through PR!!

FenwickHockey65 · 08-25-2009, 09:13 AM

Those were GM billboard ads from a while back.

MCPOAJ · 08-25-2009, 10:05 AM

haha that's badass

Rtoups · 08-25-2009, 10:09 AM

I love the carbs one, and of course, the Camaro ones!

08-25-2009, 08:47 AM	#1
Davis Drives: '10 Black 2SS/RS M6 Join Date: Jan 2009 Location: Cincinnati Posts: 126 View My Garage	Ad campaign A friend sent this to me this morning. The following images are early ad copy of a soon to be launched Chevrolet media campaign. With G.M.’s current situation, the Chevrolet brand is in need of a major boost. To do this they have resurrected images from a golden age of American automobile history. Style superseded function, power and performance made sales, the SUV or Mini-van had yet to enter the market place and gas was cheap! People bought cars because they produced a passionate response, not because of what they read in “Consumers Report”. These cars were the stuff of boyhood dreams. This campaign really works for me; maybe it’s my age. Many of you who’s first memory of an automobile was riding in the back of mom’s mini-van may not appreciate or understand. Too bad; the future of Chevrolet may depend on it! __________________ Black, 2SS/RS, Manual, Inferno Orange Accent Trim Pkg, Sunroof, Rear Ground Effects Tinted Windows, DT shorty headers, !mufflers, !CAGS, Barton STS, Vararam VIN# 2G1FT1EW5A9101443 Delivered 4/17/2009 Last edited by Davis; 08-25-2009 at 08:54 AM. Reason: fixed images

08-25-2009, 09:13 AM	#4
FenwickHockey65 General Motors Aficionado Drives: 2023 GMC Canyon, 2023 Expedition Join Date: Aug 2008 Location: Florida Posts: 37,375 View My Garage	Those were GM billboard ads from a while back. __________________ 2023 GMC Canyon Elevation 2023 Ford Expedition SSV (State-Issued)

08-25-2009, 10:09 AM	#6
Rtoups Drives: RJT 2LT Join Date: Jun 2009 Location: Palos Verdes, California Posts: 602 View My Garage	I love the carbs one, and of course, the Camaro ones! __________________ SoCal Camaro5 Family Member

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08-25-2009, 09:12 AM	#3
dan@swift Drives: 1967 Chevy II Join Date: Aug 2009 Location: Norwich, CT Posts: 81	I love and agree with everyone of those!! My Favorite "Remember when your cupholder sat next to you and wore a poodle skirt?" Get that one through PR!!

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