think any chance GM to release chevelle

[arkentect]

Originally Posted by FenwickHockey65

One word: Profit.

GMC is basically a huge printing press pumping out dollar bills for GM. Not to mention almost a quarter of GMC sales are high ATP Denali models.

Printing press yes... So why spend the money on marketing/logo/emblem and small production pieces when the GMC models can be seamlessly integrated into Chevy.

[FenwickHockey65]

Originally Posted by arkentect

Printing press yes... So why spend the money on marketing/logo/emblem and small production pieces when the GMC models can be seamlessly integrated into Chevy.

...again, because profit.

[shaffe]

Originally Posted by FenwickHockey65

One word: Profit.

GMC is basically a huge printing press pumping out dollar bills for GM. Not to mention almost a quarter of GMC sales are high ATP Denali models.

Originally Posted by arkentect

Printing press yes... So why spend the money on marketing/logo/emblem and small production pieces when the GMC models can be seamlessly integrated into Chevy.

When GM started killing brands off I thought for sure GMC was toast, but than someone explained to me just like Fen said its almost pure profit for GM. Fen can correct me, but I believe its basically goes like this, like 80% or so of the development costs get absorbed by the Chevrolet versions leaving the GMC versions to basically be pure profit.

[FenwickHockey65]

Not to mention it's a hell of a lot easier to convince someone to fork over $67k for a Yukon XL Denali when it's sitting in the same showroom as a dressed up Buick LaCrosse or Regal than getting someone to pay the same for a Suburban sitting next to a $12k Spark.

And before anyone says anything, yes I realize Chevrolet has multiple models that command high ATPs, but the brand simply lacks the premium feel the Buick-GMC sales channel has.

[Alain]

Those who know, rememeber and have had experience with the original Chevelle back in the early 70s are the ones who make up most of the people who can afford to buy these cars.

Mostly are retired guys or those who don't have to worry about sending kids to college in the next 5-10 years, this makes them a perfect target for GM. I was born in 79 so I just missed the Chevelle but I know enough about it to seriously consider buying one if its built correctly and not a half assed 2 door job with some Chevelle badges slapped on it.

[DGthe3]

Originally Posted by arkentect

Printing press yes... So why spend the money on marketing/logo/emblem and small production pieces when the GMC models can be seamlessly integrated into Chevy.

No, they couldn't. I'm not 100% sure what you mean, but they couldn't just be absorbed by Chevrolet.


If you mean removing everything that is unique about a GMC and then assuming people will just buy a Chevy instead, then GM would lose tons of sales. Most GMC buyers don't list Chevrolet (or other GM brand) as the #2 consideration when buying a new vehicle. Which means without GMC, the majority wouldn't be buying some other GM product. Couple that with the fact that Chevrolet is the main alternative within GM, most sales that they do retain would be less profitable than what they have now.

Now, if you mean keeping everything that is unique about GMC vehicles and simply selling them as Chevrolets, alongside the current Chevrolet vehicles ... what would be gained?


Additionally, in killing GMC you would also pretty much have to kill Buick as well. Every combined Buick/GMC dealership would likely die without GMC sales, unless there were a massive product investment in Buick to essentially re-create the lost GMC volume ... which is no cheaper than simply keeping GMC in the first place. Without all those Buick/GMC stores, Buick wouldn't have a hope of surviving in the US.

[arkentect]

Originally Posted by Alain

Those who know, rememeber and have had experience with the original Chevelle back in the early 70s are the ones who make up most of the people who can afford to buy these cars.

Mostly are retired guys or those who don't have to worry about sending kids to college in the next 5-10 years, this makes them a perfect target for GM. I was born in 79 so I just missed the Chevelle but I know enough about it to seriously consider buying one if its built correctly and not a half assed 2 door job with some Chevelle badges slapped on it.

A common quality of most revived models.

RIP pontiac GTO. The 4th gen was a glorified gran prix of the same year.

[JAX CAMARO]

Wouldn't life be grand !

[rocket403]

If GM had put money into the redesign of the 4th gen GTO they could have knocked it out of the park, but it didn't have any style there was nothing about the car that someone could say ya I like it. That is what GM has done to the SS same idea not making some changes to the body has kept sales at or below expectations. GM went to FWD and lost interest in making a RWD car other than Vette, Camaro. For a while even the Camaro was lost GM has lost sight of their costumers many times. Chevelle for me would be a step in the right direction.

For a Company that had close to 10 2 door cars now has 2 and can't add one more to the line up.

[Alain]

Well said rocket.

GM is the king of half assing things. I think they are about to half ass the Camaro again by not stepping up to the plate with a better re-model. I'll venture to say that they are not even going to bother to try and challenge dodge's and Ford's horsepower and instead will focus all its horsepower efforts on the corvette. That new Z06's overheating problems are embarrassing. I'd hate to own one of those and have that stigma attached to it (even if I didn't track my car).


I know the other two car makers don't have a flagship car like GM has with the corvette therefore ford and dodge can focus on their muscle cars a bit more. I still think GM can do a better job in the muscle car department.

Maybe they need to put down the Camaro again and revive the Chevelle.

In the end, like I said before, it's gonna come down to money. If they get an idea that building a Chevelle will be profitable you better believe they will do it. Regardless of what model they have to put away.

If they only knew how many people out in the real world would go crazy over a well built Chevelle with the proper horsepower in it.

Even if it didn't out muscle the 707 hp the hellcat has I still think it would do good. As long as its not under the 700 hp by a big margin.

[shaffe]

Originally Posted by DGthe3

No, they couldn't. I'm not 100% sure what you mean, but they couldn't just be absorbed by Chevrolet.


If you mean removing everything that is unique about a GMC and then assuming people will just buy a Chevy instead, then GM would lose tons of sales. Most GMC buyers don't list Chevrolet (or other GM brand) as the #2 consideration when buying a new vehicle. Which means without GMC, the majority wouldn't be buying some other GM product. Couple that with the fact that Chevrolet is the main alternative within GM, most sales that they do retain would be less profitable than what they have now.

.

This ^ I will soon be in the market for a truck. If I go full size, the Silverado is not even on my list of trucks to look at, but the Sierra is.

I also prefer the Canyon over the Colorado.

and back on topic, there is no way the Chevelle is coming back as a coupe. It would essentially be the camaro, and what would be the point? Sure as hell wouldn't build just a top HP model either.

Only possible way I see it coming back is if it came back as a 4 door like others have said to compete with the charger.

[arkentect]

Originally Posted by shaffe

This ^ I will soon be in the market for a truck. If I go full size, the Silverado is not even on my list of trucks to look at, but the Sierra is.

I also prefer the Canyon over the Colorado.

and back on topic, there is no way the Chevelle is coming back as a coupe. It would essentially be the camaro, and what would be the point? Sure as hell wouldn't build just a top HP model either.

Only possible way I see it coming back is if it came back as a 4 door like others have said to compete with the charger.

Is it because you prefer the GMC brand more? I dont understand the differences between the models excluding the grill emblems and trim moldings. Even on the build your own sections the Silverado has 3x the trim level options that the Sierra does.
Yes I play around on the build-your-own wizards a lot

[shaffe]

Originally Posted by arkentect

Is it because you prefer the GMC brand more? I dont understand the differences between the models excluding the grill emblems and trim moldings. Even on the build your own sections the Silverado has 3x the trim level options that the Sierra does.
Yes I play around on the build-your-own wizards a lot

Personally I think the Silverado is ugly. The Sierra on the other hand is gorgeous IMO. the Colorado looks good, but IMO the canyon looks better. For me a vehicle has to look the part. the Sierra looks upscale, but also looks tough and ready to get to work.

[FenwickHockey65]

Originally Posted by arkentect

Is it because you prefer the GMC brand more? I dont understand the differences between the models excluding the grill emblems and trim moldings. Even on the build your own sections the Silverado has 3x the trim level options that the Sierra does.
Yes I play around on the build-your-own wizards a lot

Canyon and Sierra have vastly different front fascias and fenders from Colorado and Silverado. Really the only thing the trucks share visually between the brands are the cabs and tailgates I think, and the GMCs have more brightwork and better interiors.