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Old 12-20-2011, 04:30 PM   #1
BowtieBelle
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Question Mideast Pepsi Can

http://ireport.cnn.com/docs/DOC-719248?hpt=hp_bn2

Thoughts?

What kind of genius in the marketing department let this slide through?
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Old 12-20-2011, 04:35 PM   #2
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You realize that is a picture of Dubai right? Didn't know pictures of planes and buildings was a slap in the face of 9/11.
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Old 12-20-2011, 04:37 PM   #3
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I asked for thoughts. I didn't say what *I* think it looks like. But I think it was a real marketing moron who let this slide through thinking people wouldn't pitch a fit and talk about 9/11 when they saw it. Anything dealing with an image of tall buildings and planes gets people going nuts. Why put the planes on there? Why not just the buildings? Someone was just asking for it with this one.

I personally don't think it looks like New York at all. But thanks for assuming I do!
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Old 12-20-2011, 04:53 PM   #4
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Silly CNN. Always tryin to stir up sh!t.

I won't pretend to know exactly how Pepsi's business operates, but I imagine the can's design was created by a local marketing contractor and approved by a regional sales manager. The folks in Dubai are probably not as sensitive to seeing a plane near a skyscraper as Americans are, so they probably didn't make the connection.

Chalk this one up to an, "oh sh!t, my bad," moment and move on. The United Arab Emirates hold an incredible amount of wealth and is one of the rare pro-American governments in the middle east. I highly doubt they would intentionally want to insult Americans in this way.
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Old 12-20-2011, 04:58 PM   #5
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i'm sure pepsi corporate is going to get some back lash from this.
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Old 12-20-2011, 04:58 PM   #6
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Quote:
Originally Posted by CamaroSkooter View Post
Silly CNN. Always tryin to stir up sh!t.

I won't pretend to know exactly how Pepsi's business operates, but I imagine the can's design was created by a local marketing contractor and approved by a regional sales manager. The folks in Dubai are probably not as sensitive to seeing a plane near a skyscraper as Americans are, so they probably didn't make the connection.

Chalk this one up to an, "oh sh!t, my bad," moment and move on. The United Arab Emirates hold an incredible amount of wealth and is one of the rare pro-American governments in the middle east. I highly doubt they would intentionally want to insult Americans in this way.
I agree with this.
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Old 12-20-2011, 08:11 PM   #7
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Quote:
Originally Posted by ron10 View Post
i'm sure pepsi corporate is going to get some back lash from this.
As well they should.
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Old 12-20-2011, 08:37 PM   #8
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members the pepsi cans that said sex on them when stacked?
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Old 12-21-2011, 01:50 AM   #9
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I don't see any imagery that evokes September 11th. Then again ... I'm not American
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Old 12-21-2011, 01:00 PM   #10
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Quote:
Originally Posted by CamaroSkooter View Post
Silly CNN. Always tryin to stir up sh!t.

I won't pretend to know exactly how Pepsi's business operates, but I imagine the can's design was created by a local marketing contractor and approved by a regional sales manager. The folks in Dubai are probably not as sensitive to seeing a plane near a skyscraper as Americans are, so they probably didn't make the connection.

Chalk this one up to an, "oh sh!t, my bad," moment and move on. The United Arab Emirates hold an incredible amount of wealth and is one of the rare pro-American governments in the middle east. I highly doubt they would intentionally want to insult Americans in this way.

THIS
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Old 12-21-2011, 01:44 PM   #11
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The new building in Korea is the one to be upset about.

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Old 12-21-2011, 01:55 PM   #12
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