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#15 |
![]() Drives: '04 Mustang GT Join Date: May 2008
Location: TN
Posts: 313
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So now Ford is wrong for offering a convertible for the Mustang?? It is not a seperate model,nor are the premium options a seperate model. The CS is a stripe package,an option package much like your precious RS and The KR is too ridiculous to even lump in with the rest of the lineup,but hey,if you want to count it,go ahead,it's not like you'll ever have a Camaro to compete with it. Maybe you should stop and think that MAYBE Ford knows what they're doing with the Mustang,i mean,we're the ones who've had a car since '02,boy,GM sure knows how to sell those pony cars don't they!!
Just think,they're bringing out a Camaro about 2 years after they should have,all the while killing all the hype and buzz for this thing because of their drawnout snail's pace of putting this thing on sale.Then,GM plays up the RS and not the SS,nobody will want the RS! Gee,do you think Ford has the upper hand,again,with the '10 Mustang. They'll have all the press,all the buzz,all the newness that GM had squandered. GM couldn't even build their own car,they had to go get the Australians to do it for them,all the while,everyone has to listen to you slobbering fanboys proclaiming the 2nd coming. I love Camaros,but you Camaro people,who most people on this board don't even own a Camaro,are getting annoying. It seems like a bunch of hopeful Cobalt owners mouthing off in here. |
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#16 | |
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If you offer a base trim with packages, it seems less overwhelming to buyers. They all get the same car with different options. Ford is advertising the Mustang as having so many different trims that there is no longer a hierarchy. In other, more generalized words, a buyer can't just purchase a fully loaded Mustang because there are still too many options. Do I want these features or those features? Do I want this stripe package or that body kit? There are too many Mustangs to order with a full load. For Camaro buyers, the dealers will be able to sell a lot of stripe and appearance packages, but GM will invest in only 2 designs that we are certain will make production. It's a cost savings for the company. That's one of my concerns with Ford. The Camaro will have a hierarchy. The LS will have less options than the LT. The RS is universal and can be applied to everything, making the sale of the RS package an up-sell opportunity for dealers. For Ford buyers, the CS package is presented as a whole different Mustang. Instead of costing so many more dollars than a Mustang, it has a base price of its own. Additionally, the Camaro's hierarchy is based on option packages. In fact, the Camaro has about the same number as options organized into less cars—LS, LT, SS. Packages may include LT1 and LT2, but they will have different packages organized in a certain bundle that reduces the cost. The Mustang doesn't use GT1 or GT2, like Chevrolet. Instead, Ford tends to focus on appearance. If you visit Chevrolet's website, the packages per car stack on top of one another with a list of features. Ford uses photos to identify the exterior of the car. GM only differentiates the V6 from the V8 with a different front end. What I'm saying here is that the priorities are different, and what we know to be cost-increasing features for the manufacturer, Ford uses as major selling points. That's pretty dangerous for today's market. No manufacturer, save Nissan, is doing well right now, and that means companies, like Ford, should be cutting costs. Instead, they're building more Mustang varieties out of the factory. How's that for being ignorant?
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Operation Demon//Buy at Invoice//RACECARWEAR RESPECT ALL CARS. LOVE YOUR OWN. warn 145:159 ban |
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#17 | |
![]() Drives: '04 Mustang GT Join Date: May 2008
Location: TN
Posts: 313
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#18 |
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I used to be Dragoneye...
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I DON'T want a reason to close the thread....
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#19 | |
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Please, don't make these assumptions. I'm not blasting the Mustang. As someone with sales experience who could be selling cars by the end of the year, I can tell you that the Mustang selling format is not as good as the Camaro one from a salesperson's point of view. When the salesperson has some power of price manipulation—to up-sell options, to encourage cheap additions—they can make better sales. A lot of buyers want to save money, but some come into a shop wanting something specific. If you want something specific, then you are not going to be affected either way. You will do your research and pick you product. Most buyers are not so thorough. Most buyers do some research but go into the business expecting some explanation and help from the salesperson. At the same time, they want to spend as little as possible. That means that the base V6 Mustang will be more appealing than a Mustang CS, but if the salesperson can sign the person up for a Mustang and add a vinyl package for less than the difference, then the salesperson is going to sell better. If you're not in sales, it's a little difficult to really explain the mindset of a salesperson. I can tell you from my experience, which includes work on commission, that more products get sold when salespeople are motivated to sell them, and the Mustang format is not all that encouraging to salespeople. It can be sold, and it has been sold well, but it could be arranged in a better way. Furthermore, since you have such a quarrel with my hierarchy philosophy of sales, I think I should explain it again. Both the Mustang and the Camaro can be sold this way, but only the Camaro gets this treatment. This method is less confusing than any other method. • base [insert product here] • interior options • exterior options • performance options• mid-level [insert product here] • more interior options • more exterior options • same or more performance options• fully loaded [insert product here] • trim-specific interior options • trim-specific exterior options • less but better performance options• special edition [insert product here] • interior options • exterior options • few or no performance options• separate items (through dealer or accessory company) • interior customization options • exterior customization options • performance customization optionsEach of these tiers has a base price. Options can be added in packages, such as LT1 or LT2 or added independently. Bundled options cost less on the whole than individual accessories, but buyers can choose different varieties for customization. Organizing it this way allows buyers to see the value of buying options in a package, but those that want some options and not the whole package can purchase them individually. By setting a base price for bundles and packages like the Mustang does, prices do not reflect a savings to the consumer, thus making them undesirable. If a customer could purchase the vinyl for the CS package for less than the CS package, they might purchase that and another option that puts them over the cost of a CS package, thus producing extra profit and reducing upkeep costs for the parts that otherwise rot in a warehouse. This is a business plan, not a Mustang-bashing post. I'm saying that I, as a person with some notable sales experience, do not like the format of Mustang sales because it is bad for Ford and the dealership in comparison to the GM layout. They are both sellable, and I'm sure that Ford is just fine doing this layout. It puts more work on the shoulders of the buyer, which I think is unnecessary, and it makes pitching more options harder because they all have fixed base MSRPs. If there were only 2 tiers (V6 and V8) of Mustang with more options given in packages, then they would all cost less and buyers would be more likely to consider packages they would otherwise overlook. When so much weight is on the consumer, they tend to resort to the cheapest available product and shut out any additional features or options. Don't get me wrong. I'm a Chevy guy. That doesn't mean I think GM is perfect or that they always do it right. I'm just saying that Ford, from my experience and perspective, should look to GM's example.
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Operation Demon//Buy at Invoice//RACECARWEAR RESPECT ALL CARS. LOVE YOUR OWN. warn 145:159 ban |
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#20 | |
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Rice Harvester
Drives: 2014 Bright Yellow 2SS/RS Join Date: May 2008
Location: Plainview, TX
Posts: 1,449
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People can knock Ford all they want for having so many models, but no one can argue with their volume of sales.
Plus, when we think about it, this is the line up for the Camaro: LS LT LT vert LT/RS LT/RS vert SS SS vert SS/RS SS/RS vert When presented like this, it makes it look like Chevy's offering a lot more models than they really are, as the RS models are more packages than different models. It's the same with the Mustangs on Ford's homepage. The Bullitt and the CS are more like appearance packages put on the GT, but they are advertised as different models because it's a good marketing strategy. I'm sure GM will do the same with the Camaro. Quote:
Last edited by nester7929; 09-04-2008 at 06:53 PM. |
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#21 |
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SoCal Race Team #13
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Holy cow batman... so much misinformation in this thread its amazing... where to start...
Part 1... Officially the mustang comes in 3 trims(V6, GT, GT500). Everything else is an OPTION. The KR and any other special models (saleen, roush, etc..) are an aftermarket upgrade (think lingefelter, berger, tom henry, etc...). Part 2.. The mustang is cheap.. show me another car that gives you 300HP for 27k out the door? OR how about a RWD coupe that sells for under 20k?... Thats right there isnt one.. Its also NOT overpriced for what you get. Its actually a VERY good bargin. Its not mercedes or Beemer quality .. but it doent need to be, the materials last, don't wear out, and dont look like dog poop many years down the line. Part 3 ... Value wise again, you can boost the base GT up to about 400HP-445HP with forced induction WITH NO ENGINE MODS. Thats right ... stock crank, pistons, valves on 400HP and still have a reliable daily driver that WONT leave you on the side of the road every 1k miles. Really at the end of the day, you have to look at sales, guess what they made a KILLING off the new model and rightly so, it looks OK, it gets decent mileage, and its a bargin of a sports car.
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A.K.A - Diarmadhi (old handle) - So much to do.. So little money
Owner : Fast-Stache Industries LLC |
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#22 |
![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() Drives: 00 Blazer Join Date: Aug 2008
Location: Texas
Posts: 5,100
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Chix still don't dig it...
Camaro > Mustang |
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#23 | |
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I'm also saying that the bang for the buck on the Camaro beats the bang for the buck on the Mustang. The Mustang is a great car. It has a lot of selling points. Chevy is making sure that the Camaro has more. On your third point, I could not agree more. Ford offers kits for the GT that boost to 400 horses. They are very confident in their engines with good reason.
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#24 | |
![]() ![]() ![]() ![]() Drives: Muscle Join Date: Apr 2008
Location: Florida
Posts: 1,314
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i looked at a 435hp rousch that weighed 4100-4200lbs |
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#25 | |
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__________________
RDP Motorsport//GEN5DIY//Cultrag Performance//JPSS//Rodgets Chevrolet//
Operation Demon//Buy at Invoice//RACECARWEAR RESPECT ALL CARS. LOVE YOUR OWN. warn 145:159 ban |
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#26 |
![]() ![]() ![]() ![]() Drives: Muscle Join Date: Apr 2008
Location: Florida
Posts: 1,314
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#27 |
![]() ![]() ![]() ![]() Drives: soon to be 2010 CAMARO :] Join Date: Aug 2008
Location: houston, tx
Posts: 1,283
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wise words vash lol. even though my school mascot is the mustangs. i frankly, am tired of seeing them lol. everyone at my school wants a mustang because it's our school logo. ill be the lone ranger and get me my camaro
and ill whip up on my friends
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#28 | |
![]() ![]() ![]() ![]() Drives: Muscle Join Date: Apr 2008
Location: Florida
Posts: 1,314
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I go to UF, and it seems like the Mustang has been chosen by Hot girls to be their car of choice. Rock on Mustang. You've become the Chick Car they've always wanted. |
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