Quote:
Originally Posted by TheCaptain
I can agree, you mention an LS series engine number to anyone who has any interest in vehicles and they have a good idea of what you are talking about... horsepower and great mileage!
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I disagree. Car heads know what you're talking about. But car heads are the very tiny minority. I think most people have no idea at all what an LS series engine is, and the average joe absolutely does not equate Chevy V8s with good gas mileage. I have a feeling you only discuss cars with car people. I was amazed when I used to be a claims adjuster at how many people knew jack-squat about their broken car.
I'm not saying that they know anything about the fuel consumtion of the hemi either, but Chrysler did a good job with their ad campaign.