A Challenger?

[octane_n_veins]

Originally Posted by bouncertime

You must be a salesman.

Yes I am. Market is touch and I understand everybody wants a great deal. "The best price is the price you buy. After if the price isn't right you won't buy it and I won't sell it." There is a ass for every seat but my customers are customers for life not for now.

[Sterling]

Originally Posted by octane_n_veins

The reason there are mark ups on "New Vehicles" is do to shady dealerships selling their product at supplier price. Most people think there goin to get screwed when they purchase a new car like the good old days when dealerships use to pull quick ones on people. So by as customers now days are lookin for a "good deal" what they really are doin is screw the saleman and the dealership. And so that doesn't happen to a new car like the Challenger and the Camaro, it's not a shock that daelerships WILL make them up so as up chip away at the mark up they still sale the car for the window sticker, aka: MSRP.

And just remember salesman have families too. And if the price on the window is too high, look at a lesser equiped model or lesser equiped vehicle.

That doesn't even make any sense to me. There are mark-up's on new vehicles because people want the new model and are willing to pay for it if they don't want to wait for the market to stabilize. And the "shady" dealerships aren't the ones selling for supplier prices, they are the ones marking up the cars. I agree that it really sucks for the salesman to sell a car for next to nothing in profit, but it's still a sale and money in their pocket.

[1bad67camaro]

I wouldnt pay .57 cents for a dodge funny big boss man lol me too

[SilverTurtle]

Originally Posted by sterlingnotes

That doesn't even make any sense to me. There are mark-up's on new vehicles because people want the new model and are willing to pay for it if they don't want to wait for the market to stabilize. And the "shady" dealerships aren't the ones selling for supplier prices, they are the ones marking up the cars. I agree that it really sucks for the salesman to sell a car for next to nothing in profit, but it's still a sale and money in their pocket.

the shady dealerships are the ones trying to sell the car at above MSRP... here's an example: in 2001, I went down to buy a 2002 WS6 TA from South Point Pontiac in Austin, TX... they had a $5995 "market adjustment" added onto the window sticker in a modification slip... they also had "paint sealer" and "window etching" on that same modification slip, even though both of those were on the actual window sticker of the car... the same sticker that GM gives them to put on the car... when asked what the "market adjustment" was, the salesman told me that they had added paint sealer to the car... when I pointed out that that was also on the modification sticker, he tried to tell me that it was for the window etching... again, I pointed out that that was both on the MSRP window sticker as well as the modification sticker... after being proved wrong twice, the guy then tells me that its just on there so that they can sell the car at a fair market price... needles to say, I said, "but I have GM supplier discount" and he told me that they would not honor that and that nobody in the Austin car market would honor that on any 2002 f-body... after I bought my 2002 Z28 less than a month later for $500 less than "supplier discount" price, by using my GM supplier discount paperwork and combining that with a GM customer loyalty discount, I went back to South Point and told the salesman and his sales manager that they were both morons.

dealerships adding anything other than shipping or modification charges to a pre-tax car's price is called "gouging" and it should be illegal... if you dont want to sell the car for less than MSRP, then tell your customers that service after the sell will set you apart from the rest (and there are salesmen and dealerships that will deliver on this promise) and that the money they pay to get the MSRP will be returned ten times over in loyalty to that customer... if you are trying to sell the car above MSRP, then you are a shifty salesman and you're guilty of trying to screw over the consumer... period. end of discussion.

[stovt001]

Sorry, wrong. Dealerships should be allowed to charge whatever the market is willing to pay. In your case, the dealer made an error of judgment because they priced it higher than their competitors. But if demand exceeds supply, how else are they to ration their limited inventory?

[SilverTurtle]

Originally Posted by stovt001

Sorry, wrong. Dealerships should be allowed to charge whatever the market is willing to pay. In your case, the dealer made an error of judgment because they priced it higher than their competitors. But if demand exceeds supply, how else are they to ration their limited inventory?

so you believe that its ok for a $25,000 Malibu to be sold for $40,000 because they are selling quicker than GM projected and are now in short supply? I fail to see how it should be ok for a family of four on a fixed income to be charged a $15,000 premium just because the dealership is trying to "ration" out their supply of cars... its called gouging, and contrary to what you want to believe, it really should be illegal.

[[KRPT]ECP]

I have to side with stovt on this one, it's the laws of supply and demand combined with capitalism. The added premium is the cost of them selling that car to you rather than another guy. I'm not saying it's necessarily right... but it's how the economy works. when demand is high, and price is low, there is a premium added on to fulfill one demand as opposed to a different demand with the same supply.

[TAG UR IT]

Originally Posted by SilverTurtle

so you believe that its ok for a $25,000 Malibu to be sold for $40,000 because they are selling quicker than GM projected and are now in short supply? I fail to see how it should be ok for a family of four on a fixed income to be charged a $15,000 premium just because the dealership is trying to "ration" out their supply of cars... its called gouging, and contrary to what you want to believe, it really should be illegal.

AND I will side w/ Turtle on this one. GM says it should be priced at X amount and "X" amount is what it SHOULD go for.

If you wanted GM or any other automaker to actually do well in this economy, YOU WOULD AGREE. The quicker the car hits the dealer and is sold, the quicker GM will need to supply that dealer with another car. And, if the dealer is only allotted so many cars per period, then GM will see the need to make more vehicles............which would mean more work for the factories, which mean more hours, more shifts, more security for the autoworker. This also means more business for the sub contracted companies working with GM.

If ANYONE is to raise the price on ANY vehicle over MSRP, it should be the manufacturer themselves. I understand supply and demand...I do. But, in this case, a constant demand is better for the company making the vehicles. To take away demand in the beginning hurts the manufacturer....not the dealer. The dealer eventually makes their money.

Remember....the dealers business won't last and the dealer will no longer be there if the dealer has NOTHING to sell!!! Everyone should have the opportunity to buy, buy, buy.

Again, the only entity that should raise prices is the builder themselves.

[Sterling]

MSRP is the Manufacturer's "Suggested" retail price. It's just a suggestion to give the dealership an expected rate of return. It doesn't mean that they should sell it at that price. The market will determine what it will be sold for.

[Mr. Wyndham]

And I will take a middle-stance.

Market supply and demand does have a role to play. That cannot be helped, and we aren't likely to see dealers ceasing to mark up vehicles because of it.

HOWEVER. When a manufacturer sets the MSRP, I'm sure it has the dealer in mind. Otherwise dealers would get more pissed off every vehicle they sell at MSRP. And if they sold such vehicles at MSRP - in time, I'm sure that it'd come back to them in the long run with valued, returning customers. Instead of making a quick buck to compensate for a bunch of really pissed off customers for having to pay that.

My deal is that a couple thousand adjustment is okay for really high-ticket vehicles (that allows the whole supply demand thing to work)...but we're talking about 25 thousand dollar items here being bought, not 20 dollar products that fluctuate in price. That's a LOT of money. These 20k+ dollar 'adjustments' on the Challenger, for instance, are just flat out wrong, imo. But if people are willing to pay it, hell, go for it - I'm not gonna stop you.

[TAG UR IT]

^Sure, if you are willing to pay 20K over MSRP for a Challenger, then go right ahead. But, I can afford the MSRP which is laid out by the manufacturer. Now, since all these peckerheads have raised that price because they are greedy bastards, I now can't afford the new Challenger. Again, I don't agree what-so-ever that it's okay to raise prices just so the rich get theirs first. That's crap. Everyone should get the same opportunity.

And no...not all dealers and salesmen are peckerheads or bastards. I didn't mean that at all, as most of you know.

[Georgianne]

Language boys! Fair dealership practices should be one the dealers goals. They compete with not only other dealers like themselves but with other manufacturers. With the internet and savey shopping mostof the time you can get the price you want but you have to be diligent. Of course where I live this may be easier then an area that doesn't have the assortment of choices as the DC area, but sometimes the search for the best deal is half the fun of the purchase.

[SilverTurtle]

and make no mistake, I have a very good grasp on "supply and demand" and know exactly what it means and how it affects the market... but there are some cases where supply and demand should not dictate the price of something... and automobiles is one of those cases.

when GM sets the MSRP for a vehicle, it gives the dealership a guideline of what it should be sold for to get a positive amount of income for the vehicle... as Scott mentioned in another thread, GM (and all auto companies) have a contract with the dealerships to provide them with saleable vehicles that will keep the dealership in business by selling at the MSRP... pricing a vehicle above MSRP does nothing but piss off the consumer and give the brand a bad name... when Jonny Joe Blow goes in to buy a Camaro and sees that the dealer has added $6000 to the Camaro of his dreams, is he going to:
a) jump up for joy and be glad that the dealership is going to make that extra money, or
b) be turned off that the car that he has saved up so long for is now priced outside of his price range

I have a feeling that B is going to be the answer, Bob... and Jonny is going to go and tell his friends that the car is being sold with a $6000 mark up because the dealership told him, "you dont want to pay the extra money? too bad, kid... move along and let the big boys play here"... and then Jonny's friends go and tell their friends, who tell their friends, etc., etc., etc... now tell me how this is good for the brand, folks... just FIND a portion of this that is good for the brand... go ahead, I want to hear your excuse for this being ok.

dealerships are for selling cars at MSRP... Barrett-Jackson is for selling the cars ABOVE MSRP... if the dealership wants to make extra money for the car, put the car in the BJAA and let the cards fall where they may... but quit jacking up the price of automobiles to a level that John and Jane Doe can't afford.

[Sterling]

I agree... those types of mark-up's only send customers to other dealerships. Unless they are selling something that you can't get at the place up the street. If you do any reading on sales, they talk about the "Law of 250", where everyone knows about 250 people. If a customer has a bad experience at a dealership, his 250 friends will probably find out and tell their 250 friends and it doesn't take too long to damage that dealerships reputation.