Quote:
Originally Posted by ztwentypoop
Don't disagree. That was the same thing that went on when the Gen5 was released. S197 Mustang was already 5 model-years old when the 2010 Camaro was introduced, so it should have been no surprise that the new offering outsold the older offering in subsequent years. I, too, marvel at how close the Camaro and Challenger sales have been for the past few months.
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Dodge has the marketing game going strong.
The Hellcat has been a great halo draw. people come in to see a Hellcat with 707 horsepower, knowing they cannot afford it, but then they find out that there is a 485 horsepower Scat Pack for 38,000 and change if the dealer isn't a greedy putz.
Even though externally the new challenger is very similar on the street it just oozes cool and presence