Quote:
Originally Posted by Number 3
Yet Audi brings in the new A3 convertible.
This a play for image more than huge sales. The car was mostly tooled and only needed some tuning and features to be US ready. Doesn't need to sell big.
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But will it sell at all? I'd love to know what their target sales are.
Nice enough looking car...looks better in the rolling footage than in the images, which is common. Nothing too special though.
My guess is that the target audience is the middle aged woman whom no longer needs room and looking for something more fun, with some younger buyers sprinkled in.