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Old 09-09-2013, 09:39 PM   #63
New C7
 
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Drives: 2014 Corvette Coupe
Join Date: Mar 2013
Location: United States
Posts: 67
The sales history support projections over 30,000 units in the first 12 months of production. Especially the 1st year model. Many people held off buying a new Corvette the last few years after press leaked GM was coming out with the C7 in 2013.

The drop in 2008-2010 sales was due to the economy crashing, auto sales in general dropped by 50% or more on some models, GM going chapter 11. Everyone was worried about their job and buying a car was the last priority, especially a Corvette which is a luxury purchase.

The Bowling Green factory is 1 million square feet, so they have the capacity.

The price is right where it needs to be for the base, no option model and fully loaded luxury will be $72k. Very competitive in their market segment.

Selling 30,000 should not be difficult after the great reviews last month. The Ford Mustang sold 82,995 in 2012 and that was down from 134,000 in 2007.
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