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Old 06-11-2013, 12:32 PM   #150
MEDISIN

 
Drives: 2011 CTS-V Sedan
Join Date: May 2009
Location: Chapel Hill, NC
Posts: 1,505
Quote:
Originally Posted by fielderLS3 View Post
I think we may have found the problem right here. They had to overprice the SS, because the Impala is overpriced. A base, 4-banger Impala starting in the high 20s, with V6 models going into the low 40s doesn't work in the same showroom as a RWD V8 car starting in the mid 30s. Either the plan is for both of these to be low volume cars, or there are going to be some very big incentives on the hoods of these cars in the not to distant future.
This is a limited production car. Limited production. They're not building a new sales strategy around this. It won't be in showrooms (maybe one waiting for pickup). It won't be piled up on the lot alongside the Cruze, Malibu, Impalla. Chevrolet sedans start at $17k. No one is going to cross shop this with the Impalla. Enthusiasts will seek these out because they know what it is. At $44k they will sell every darn one of them.
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