Quote:
Originally Posted by DGthe3
They need to have a hit, high volume little car. Something that people generally accept as something that isn't bad, unlike the PT cruiser. A few thousand Challengers won't save them, neither will the new Ram. Offer it as a hybrid, and undercut the price of Civics by 10%. Keep the styling mild, well, mild for Dodge. It would get them through troubled waters
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Unlike the PT Cruise? Chrysler sold tons of those things for many years running. They were a very popular car based on the Neon platform. All of those buyers don't see them as 'bad'.
Actually light duty truck sales have helped keep the big three doing as well as they have for quite a few years now. Having MDS and Hybrid options may help that trend to continue. Businesses and gov't work still needs to buy trucks even if a small segment of civilian buyers shy away from trucks due to the price of fuel.