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He didn't say they were smug, he said that the Prius makes a statement. The Camaro makes a statement too. To those of us that want one, it says a lot about performance, history, and passion. To many that don't want one, it says "Oh, look. There's some d-bag in a pointless gas-guzzler from a horrible company that shouldn't even be allowed to make cars, because they're not Toyota."
Either way, it makes different statements to different people, and THAT was his point. He wasn't stereotyping, he was saying that it makes a bold statement, and the whole "people want to show off that they're being green" bit is really very true. There are TONS of articles about that. People buy the Prius because it's ugly as sin, and very obviously a hybrid.
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2SS RJT with black rally stripes, RS package, sunroof, painted engine block cover. It's either that or a damned similar 'vert in a few years.

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