Quote:
Originally Posted by Long Carbine
What year is the 34 mpg corporate average? 2014?
Wasting engineering time and manufacturing on big cubic engines is a trip back to bankruptcy.
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Except being profitable keeps you a long way from bankruptcy. And V8s sell very well and are extremely profitable.
V8s still sell pretty well today and now that we are used to $4/gallon and it is less of a shock, you'll likely see V8s continue to be in demand until the governement throttles the companies even further with CAFE and emissions regulations.
So V8s don't lead to bankruptcy, it was pretty much not being able to sell more V8s that was GMs problem. Gas hit $4 and people ran from the V8 in shock, primarily in Full Size Trucks. That segement has now stablized and the Two U.S. OEMs and Chrysler now selling FSTs in good numbers again.
So building and selling V8s does not and did not lead to bankruptcy. Engineering, building and selling what the customer wants is ususally a pretty good business model.