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I personally hate macs. I don't think there is a single product apple has that someone else isn't doing better.
That being said, I think Jobs is a marketing genius. Thats the exact type of person GM needs leading them right now. They have reliable, fuel efficient products. They have products that many people would be suprised to learn they would actually really want. But for some reason, GM is not even attempting to market a single product they have. The only products getting attention are the Corvette, Camaro, and Volt- cars that generate their own attention without effort.
If GM had someone like Jobs leading them who has proven to run multiple successful marketing campaigns, who could also put a positive spin on GM, I think we would see this company turn around faster than any of us could imagine.
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