03-24-2011, 10:19 AM
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#54
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Banned
Drives: 2003 Cobra Convertible
Join Date: Feb 2009
Location: CA
Posts: 2,925
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Quote:
Originally Posted by Cmicasa the Great XvX
Average Transaction Price:
GM: $32,965
Ford: $31,853
Chrysler: $28,086
Nissan: $27,495
Toyota: $25,268
Honda: $24,827
Hyundia: $20,372
Kia: $17,933
Average Incentives:
GM: $3,683
Chrysler: $3,676
Nissan: $2,706
Ford: $2,571
Toyota: $2,134
Honda: $2,111
Hyundai/Kia: $1,563
and this is what I wanna pick out:
We keep hearing that FORD is so much more profitable than GM because GM raised incentives last month to sell a WHOPPING 207K units... but what they forget to say is that:
GM had an $1,112 price advantage over Ford to play with.
Ford's incentives were EXACTLY $1,112 less than GM's.
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so what youre saying is gm had an average transaction price of 3.5% more with 43% more incentive money.
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