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Maybe I should have clarified myself when I said "I know the history of the GM - Chevy" relationship. I get it. GM runs Chevy. Chevy uses GM parts, design and engineering. However I think that pretty much sums up most conglomerates and subsidiary relationships.
For example, the Audi TT is based off the Volkswagon Beetle platform. Lamborghini benefits from a lot of the electronics from VW. For example - the Nav systems are all VW technology.
But so what? So what if in the past, GM used to control everything? The point is - the car is a CHEVROLET, and Chevrolet has a brand manager. Maybe sometimes it does make sense to refer to GM corporate decisions, but 100% of the time? You mean "Chevrolet" doesn't get a mention at least 50% of the time?
That's what I don't get: why does "Chevrolet" get ignored near 100% of the time. I would expect no more than 50% of the time.
I also don't buy the laziness excuse. "Chevy is too hard to write. GM is much much easier". Really? Geez - I wonder what "Ford" fans have to say about that - they have to type a whole 2 letters more when they talk about their brand. I guess we would also have to pity "Lamborghini" owners or "Koenigsegg" owners too. Or maybe we just have to pity "GM" owners for being challenged in some way.
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