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I think the Camaro's traditional rival, the Mustang, will be it's biggest challanger. There's always been a Crustang for every budget and many high-schoolers have become fans of it because they can buy a basic model dirt-cheap while spending the difference in after-market mods. They develop fond memories of it, then stay true to the brand (That's how my brother was lured to the darkside). For the Camaro to succeed, it will have to be offered in a base model priced to compare with the Ford so that the new generation of drivers can buy it, love it, and learn to revere it.
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