[Hylton]

^ We are just going to have to agree that we have a different opinion as to how automotive companies should be run. What is the point of having Opel and how much do you think they could save if everything from Opel was badged as a Chevy? Obviously you couldn't do it overnight but like any merger, company names are gradually changed so that it does not impact the existing customer base.

I recall in the computer world, Hewlett-Packard bought Compaq which had bought Digital 10 years earlier. The product brands were slowly changed and streamlined so that customers were not dis-enfranchised.