View Single Post
Old 12-02-2008, 07:30 PM   #9
fastball
Banned
 
Drives: 2017 Camaro 2SS 6MT
Join Date: Aug 2006
Location: Cleveland, Ohio
Posts: 4,361
Unfortunately, this is GM's greatest challenge (and why I think they are STILL partly to blame)......

Those of us in the know, who follow GM closely, know that their latest products are great. Not the G6 and cars designed years ago, but the CTS and Malibu and their newest products are every bit as good as anything made by Honda and Toyota. Problem is, people who don't follow the automotive industry as close as us enthusiasts do do not know GM makes better products than they did 10 years ago.

GM is still doing a horrible job of getting the word out that their newest stuff is better than their old stuff. Untill they start a heavy campaign on a personal level with America, only GM purists will continue to buy their cars. Plain and simple. Those who were left burned by a bad experience 20 years ago and those who were raised in a family of import only owners will never even step foot in a GM dealer today. That's sad, it's unfair, but it is the truth.

GM must come up with an aggressive attack towards that, or it will never succeed again. Of that I am now convinced.
fastball is offline   Reply With Quote