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It's hard to imagine that too many people would making their buying decision off of one, two, or even [insert number here] magazine articles that they read - regardless of the outcome. I would suggest that most (most...not all) are biased towards one brand or the other (GM, Ford, Chrysler, or an import), and the most that one of these magazine reviews is going to do is perhaps convince someone to go look at/test driver a vehicle they may not have otherwise considered. Ok, and provide arguement fodder for internet forums.
For me...personally...my priorities/wants/biases are fairly narrow when it comes to my next new car purchase. I do look at the hard numbers generated, but I put more stock in what real-world enthusiasts are getting from the cars. I'll readily admit to being drag racing and lightweight biased. Unfortunately, that narrows the choices down quite a bit.
To each their own.
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