Quote:
Originally Posted by Coldpants
Unless the nickname is as or is more popular with the public. Chevy is instantly more recognizable than Chevrolet. Like Coke vs. Coca Cola. Why else did that Chinese company choose to call itself Chery and not Cherolet or Cherole. Consistent branding is important, GM chose the wrong Name to focus on.
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I wouldn't be willing to make such a claim ... there's 6.7 billion people in the world and I'd bet more of them will recognize Chevrolet than Chevy.
Quote:
Originally Posted by FactoryZ51
No.
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alright, I guess I can't force you to get a better understanding of why GM is doing what they're doing.