Quote:
Originally Posted by Vega
Thats retarted...
Look, im all for Chevy or Chevrolet or Guaddalawhothehellcares for all that matters as long as its GM, but they have to understand its JUST a nickname, you cant criticize people for shorting a long word down for easier grammatical communication. GM is just getting a little too carried away with this. Now if it comes up in legal discussion or documents i can understand that but just being anal about people talking on the factory floor? C'mon...
Whats next? GM will cease to call Chevrolet Chevrolet and GMC GMC and now it will all be universally reffered to as "GM" just to make marketing THAT much easier? Gimme a break...
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"You can't criticize people for shortening a long word"
GM didn't criticize anyone. It's an internal memo about Chevrolet advertising.