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Gibby, on another thread recently, someone with tongue in cheek suggested Toyota has/had the "greatest Marketing in the World" (I'm paraphrasing...).
Whether fact or fiction, GM MUST improve "image"...and MARKETING is definitely part of that. "Perception IS truth", goes the axiom. In '08, with gas @ $4.00+/gallon, where did people rush to? They dumped their Avalanches, in "avalanches", for Priuses, spending thou$and$ to save a few bucks on gas.
Pray that doesn't happen the "next time"...
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