Quote:
Originally Posted by LOWDOWN
Yet, as DG3 can confirm, Pontiac stores, there, sold a damn sight more than "20%" as many units as Chev stores, across the line.
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I don't think you understood what I was getting at (I probably didn't make it clear enough). There is a difference between total sales and a sales gain. A sales gain means that someone would not buy the Chevy but would buy the equivalent Pontiac. Lets say GM could manage to sell 160k Chevys along side 80k Pontiacs. Looks like a pretty good business case right? 80k more sales=good move. BUT of those Pontiac buyers, lets say half would have bought the Chevy if there was no Pontiac option. They like both cars, but they just like the dart better than the bowtie. So it becomes a sales gain of 40k units against a total of 200k (20%).