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If they can pin the blame on "operator error" (i.e. bunched up floormat, pushing the wrong pedal, etc.) then they can pretend to be "helping" by offering to provide a "fix" out of the goodness of their hearts. They can give the impression that the design is fine but they will "improve" it by replacing the matts or even the pedals to make it so that "operator error" cannot happen anymore.
This replacement of a few simple cheap parts is way more cost effective than admitting a design flaw and subjecting themselves to the legal responsibility of paying the lawsuits.
As an added bonus, they can covertly reflash the car when it's in the shop for the matts and the instances of sudden acceleration will show a decline and "prove" that the matts were the cause when anyone in the future tries to sue.
All nice and tidy.
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