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Originally Posted by stovt001
 Very true my friend. It is a vicious cycle, and the top company does get comfortable and arrogant time after time, just as you said. I definitely see Toyota's downfall and GM's recover, but it will take a lot of time. Look at how long it's taken GM to really fall from the top spot since the start of the bad days. It will also take a long time to recover. The only scary thing is it will be a really tight race to regain customer trust and respect against a dwindling cash supply. When (/if  ) GM recovers, I actually hope they don't regain the top spot and then expose themselves to complacency again. A smaller, leaner, meaner GM sounds better to me. |
It's also a matter of branding. GM needs to maintain a top brand. Ferrari's reputation is immaculate because it is a brand based upon being one of the most stylish, race-inspired cars. GM needs to keep Caddy in top shape and continue to pit Pontiac against BMW to show that GM is bringing the best competition the industry can offer. If GM can continue to use other brands' reputations to bring up its own brands, GM will get its spot back and stay for a long time.