[Martinjlm]

Originally Posted by Iron Lung Jimmy

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Consulting firm AlixPartners predicts that most of the 118 EV brands operating there in 2023 won’t be viable five years from now.[/I]

Originally Posted by docwra

Have you considered what you are reading might have its own agenda?

BEVs made up 31% of Chinese sales in the last year, plug ins total over 50%.
53% of global BEV sales were in China, that doesnt sound like struggling to me.

I get it that 10% of the running costs and clean air arent enough to justify your average American beating a path to his nearest BYD dealer but most of the rest of the world are seeing the benefits - BEVs were 20% of new sales here in UK and Germany, 35% in Netherlands or Sweden .....

I think this is a case of both things being true. There is significant demand for electrified vehicles in China. As a result everybody and their uncle is introducing the next greatest thing you’ve ever seen EV. Telecom companies are launching EVs for heaven’s sake. Imagine filling out the online order sheet for your new Comcast Comet. That’s what’s going on in China. So Alix Partners is absolutely on-point when they say most of these new brands will cease to exist within the next five years. The proliferation of new brands and new vehicles is driving pricing down to ridiculous nobody makes money pricing and the Chinese government is stepping in to try to control the situation. Brands will die. Because they have to.