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Old 05-06-2024, 09:32 AM   #17
lbls1


 
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Drives: 2002 Camaro SS SOM; 2015 Malibu LTZ
Join Date: Dec 2010
Location: Queens, NY
Posts: 4,073
Ok, lets discuss some known facts:

1. Cadillac is the flagship marque of the GM Corporation.
2. Regular sized ICE pickup trucks and SUVs are the premier and primary product of GM. They are the breadwinner of the company, and GM will continue to sell ICE pickups and SUVs if it will net the company a profit. In fact, it is rumored that Cadillac will introduce their version of GM's excellent Pick-up truck platform in a year. So much for converting to EV.
3. GM should continue to innovate technology in automobiles and continue to develop EV vehicles and alternative fuel sources. While EVs are insightful and innovative, the technology is still a decade away from the advancement from ICE. In addition to this, the company could discover other alternative fuels that could exceed the benefit from EV.
4. I believe the company made a cardinal error by discarding their Saturn Division. Perhaps it could have converted itself into an internal division that (for the moment) doesn't sell or distribute ICE vehicles. This division could've created a sole objective of research and development for all types of energy sources and advancement of technology for transportation. Saturn could've been an ideal platform for introducing EV and other vehicles with alternative fuels. Vehicles from the Saturn division could've been a hit, instead of the missed opportunities it suffered before its demise.

GM has its work cut out for it, and they are in store for several battles with competitors. Now is the time for GM to hone- in on their technology efforts and reduce and mitigate missed opportunites.
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