[el ess A]

When you strip away all the BS, corporations are built, and sustained, by the one-on-one personal relationships with each customer. Even internal customers. It all boils down to that. The cumulative effect of all the customers adds up, and this gives you the report card, if you will, of the company's overall performance. Back in the 80s when GM had a huge market share, they could be world leaders in sales and pretty much dictate the market. No longer. Still doesn't mean you should lose innovation.

Mary's made mistakes. Everyone makes them. I'm sure she didn't WANT to pull the plug on Camaro. But sales are sales. Can you point to the marketing department and say things like, "WTF? We gave you ???? dollars for Camaro advertising and what did you do with it?"

Like it or not, in ONE year I saw more advertising for Dodge than I did for Camaro in the last 10 years combined. So whether its parts-bin specials, lackluster styling, no updates to correct past issues, etc., GM has never seemed to address exactly why they thought sales figures were in the toilet, and what, if anything, was the game plan to turn it around. It wasn't like it snuck up on them. A good sales team knows what it takes to understand what the public wants.

Maybe they didn't want to? Did they think it's for a small sect of buyers anyway, let's not get too involved with it and let it just die on the vine?

I don't advocate for Mary to be fired. At least not yet. Everyone's going through a major upheaval to their business plans because it wasn't a ground roots program to accelerate things. Outside influence plays a major role. How each of these companies come out on the other side is yet to be seen. This ain't gm's first rodeo. They've been in tough times before.

On a personal level, if they continue with their plans on BEV'ing everything, I'm pretty much done with them. I believe in choices, and one shouldn't be penalized (paying a premium for) one propulsion method over another if they're made available just to get you to buy the one they want you to buy. Free markets should be, well, free.