Quote:
Originally Posted by Martinjlm
This is a very good, very neutral article that details GM’s problems in bringing their Ultium based EVs to market.
https://insideevs.com/features/70970...are-batteries/
As I’ve said before strategy? Good. Execution? Really bad. Looks like they may be out of the woods soon.
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Good article. Neutral is a good way to put it. Not sure how it makes it a good strategy. Looking at it neutrally, the strategy seems like a colossal failure with horrible planning and foresight. The 2017 decision by gm to go all electric doesn't seem to be working out for them.
As years drag on, perhaps they may get their act together at some point. In the meantime, why would anyone wait for a gm product? The potential future EV customers are already onboard a ship that's set sail: Tesla. (The Bolt, for example, eliminated and the void filled by other makers). The 300K Lyriq strategy in China, seems to bury any chance of an affordable GM EV. My, the strategy!
In 2017 they should have named their EV future lineup the EX-Quse model series.