Quote:
Originally Posted by Martinjlm
We are working with a number of clients on what it takes and what people will pay for what we call “Software Defined Vehicle Metrics”. Long story short, it’s all about software calibration of electric motor and other system dynamics. Not only will Vehicle A have significantly different torque “curves” and power bands from Vehicle B, but users might be able to purchase more aggressive or more efficient profiles and there may also be room to geofence specific calibrations. For example, an energy efficient cal when you’re driving to work or the grocery store, a more aggressive cal when the car is located at the dragstrip and a different aggressive cal when you are located at the road track. Probably all I can say for the moment.
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Good luck with that. I would just keep in mind that these options for EVs shouldn't come out looking like a cheesey attempt at re-creating ICE characteristics. Those that we have seen so far are pretty cringe-worthy.
If it applies, another negative would be having to pay extra for something that is already built into the EV, software or otherwise. Having to pay extra for "just turning it on" or for a subscription have already shown to be unpopular.