Quote:
Originally Posted by FenwickHockey65
It would make sense. This strategy gives GMC a chance to really carve their own niche in the market rather than just being alternatives to equivalent Chevrolets. Seems like most people who want a work truck or bare bones base model are going to buy the Chevrolet offering anyways.
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Agreed. I can't see a GMC dealer in BFE Oklahoma or fleet operator being sad about the loss of the SLE trim or Pro as the Silverado is already cheaper.. Elevation, AT4, and Denali? Sure. And the monthly payment difference between a loaded High Country and Denali(not the Ultimate) would be neglible at best for those that can afford it.
This would make 7 trims for Silverado and 6 for GMC.
WT Custom CTB LT LTTB RST ZR2
vs.
Elevation SLT AT4 AT4X DENALI DENALI ULT
You can still have part sharing between models to lower cost as well(LTTB at AT4 for instance). And ease the burden on semiconductor usage.
I think the big girls ( full size SUVs) are separated enough now they're fine.