View Single Post
Old 10-09-2021, 09:46 AM   #159
Number 3
Hail to the King baby!
 
Number 3's Avatar
 
Drives: '19 XT4 2.0T & '22 VW Atlas 2.0T
Join Date: Dec 2008
Location: Illinois
Posts: 12,310
Quote:
Originally Posted by JamesNoBrakes View Post
People still own horses.
Quote:
Originally Posted by Martinjlm View Post
My last 10 years at GM I got paid big bucks to peak under the covers of what everyone else was doing. Every major automaker has a competitor intelligence team that does the same. Knowing what your competitor is doing can provide a big advantage in the marketplace, especially if you can preempt them. Secrecy of product development is a big deal at all automakers, not just GM. GM just happens to be famous for “pre-programming” it’s executives to say “I am not at liberty to discuss future products”

Part of the rationale is not tipping the hand to competitors. Another part is, if you tell customers too far in advance what might be coming, they might wait and not purchase what’s available today.
Yeah imagine how bad Gen6 sales would be if GM announced a Gen7 for 2023.
__________________
"Speed, it seems to me, provides the one genuinely modern pleasure." - Aldous Huxley
Number 3 is offline   Reply With Quote