Quote:
Originally Posted by JhonnyGTR
EveryBody knows about the Camaro, and if someone doesn't know about it, is someone that doesn't know so much about cars. The Cascada in other hand... Well, I didn't know that they were alive yet.
It doesn't matter how much advertise You do for some product, if the product doesn't have something that you need or something so exciting that make you forget all the other things that make it impractical to You, it won't sell a Lot. That's what happen with Dodge, they have both, and casuality they are very good and creative advertising it.
(Sorry for my Bad english)
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The purpose of advertising is to present the product to consumers and create the desire to own it. Everyone knows about UPS and FedEx, but nonetheless they advertise.
Cascadia wasn't going to be successful, regardless of how many advertising dollars were thrown at it. Camaro is not a bad vehicle and could sell considerably better, if a marketing campaign were behind it that created excitement.