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Originally Posted by snizzle
It was the safe play perhaps,
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I see the logic in the conservative strategy. Not really doing anything fancy; just building a good, honest, simple truck. There is a certain part of the market that appeals to. And if they've focused their attention on smaller details, rather than big headline grabbing things (like Ford), it could very well be the better truck.
Quote:
Originally Posted by snizzle
...just not something that shuts Dennis Leary up in the commercials anytime soon.
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Well, its not like that was going to happen anyway.